Quick answerA simple rate card starts from about $10 per 1,000 followers for a feed post, adjusted by engagement. Reels are often priced on average views instead, and a set of 3 stories at roughly half a post. Use these numbers as an opening offer and adjust as brands respond.
Build your rate card
- Run the calculator with your last 30 days of numbers.
- Round to clean numbers and add a bundle price.
- Put it in a media kit and send it when brands DM COLLAB. A DM keyword can send it automatically.
Frequently asked questions
Should I charge more for reels?
Reels usually reach more people. Pricing on average views keeps it fair for both sides.
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