Quick answerA hook is the first line of a reel or carousel, the part that decides whether people keep watching. Enter your topic and audience and pick from proven patterns: a mistake to avoid, a number list, a result, a contrarian take or a question. Rewrite the best one in your own words.
Hook, then keyword
Pair a strong hook with a comment keyword at the end. Comment to DM delivers the promised checklist automatically.
Frequently asked questions
How long should a reel hook be?
Short enough to read or say in about 2 seconds.
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