Instagram chatbot

An Instagram chatbot that sounds like you

Keyword flows for the predictable questions. AI for everything else. You for the tricky ones.

Updated September 23, 2026 ยท By the FameChamp team

Quick answerAn Instagram chatbot is software that replies to DMs and comments automatically. FameChamp combines keyword flows (free) with AI replies (Growth plan, $19/month) that answer from your own FAQs, offers and links, and hand the chat to you when a question is not covered.

Two kinds of Instagram bots

Keyword flowsAI replies
How it decidesMatches words you chooseReads the message and your brand profile
Best forFreebies, links, prices, launchesOpen questions, shipping, "is this for me?"
PlanFreeGrowth and Business

Guardrails that keep it safe

  • Only your facts. The AI answers from the FAQs, offers and links you add. It never invents prices or links.
  • Hands off when unsure. Complaints and uncovered questions get tagged "needs human" and you get notified.
  • Daily cap. At most 3 AI replies per person per day.
  • Receipts. Every AI reply is logged in your inbox so you can check what it said.

How credits work

One AI reply uses one credit. Growth includes 1,000 credits a month, Business 2,500. If you run out, keyword flows keep working as normal.

Is a chatbot the same as a spam bot?

No. Spam bots log into accounts and mass-follow or mass-message strangers. A chatbot on the official API only replies to people who messaged, commented or reacted first. Read is Instagram automation safe?

Frequently asked questions

Is there a free Instagram chatbot?

Keyword-based flows are free on FameChamp. AI replies need the Growth plan at $19 a month.

Can the chatbot reply to comments too?

Yes. AI comment replies are off by default and give short, one-sentence public replies when turned on.

Which AI model does it use?

FameChamp uses Anthropic's Claude models for replies and intent detection.

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