Quick answerReels comment automation sends a private DM to anyone who comments your keyword on a reel, usually within seconds. It works for non-followers too, because a comment allows one private reply within 7 days. Say the keyword on screen in the first 3 seconds and in the caption.
Why reels need it most
- Most reel viewers are not followers and never open your bio.
- A "comment WORD" call to action lifts comments, which helps reach.
- The link arrives while they are still watching.
Setup
- Pick the reel, or on Pro choose "my next post" before you publish.
- Add the keyword and 2 or 3 spellings.
- Write the DM with one link button.
- Add 3 to 5 public reply variants.
When the reel goes viral
Instagram allows about 750 private replies an hour. FameChamp queues the rest, and each comment stays eligible for 7 days. See DM everyone on a viral reel.
Frequently asked questions
Do non-followers get the DM?
Yes. It may land in their message requests. Plain text first DMs deliver most reliably.
Can I use one automation for all reels?
Yes, on Pro with "every post".
More use cases
- Your reel went viral. Now DM everyone who commented.
- DM people who already commented
- Sell with a swipeable product carousel in DMs
- Automatic DM follow-ups that respect the rules
- Collect phone numbers in Instagram DMs
- Follow to unlock: turn commenters into followers
- Story reply automation
- DM keyword triggers
- Instagram ice breakers
- Meta Ads custom audiences from DM leads
- Automate DMs across several Instagram accounts
- AI customer support in Instagram DMs
- AI replies in Hindi and Hinglish
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